I never thought a journal could help me understand my anxiety patterns this clearly. The prompts are deep but doable — like having a therapist on paper.
Explore yourself — one prompt at a time.
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Because clarity doesn’t come from chaos — it comes from curiosity.
We didn’t want to create another “just write your thoughts” journal.We wanted to create something that feels like therapy — something that nudges you gently but doesn’t let you hide behind clichés.The truth is, most of us don’t lack self-awareness — we lack a way to process it. That’s why this journal is structured like an emotional roadmap, helping you understand the “why” behind what you feel and guiding you towards calm, not control.It won’t fix your feelings — but it will make you feel more at home with them.
You don’t need to be okay to begin — you just need to begin.1What's inside
3 Phases: Explore. Unpack. Unravel. — a structured emotional journey.
Therapeutic Prompts: 60+ guided questions grounded in CBT and narrative therapy.
Reflective Check-ins: designed to track your emotional growth over time.
2How to use
Start where you are.
Pick a time when your mind feels busy or your heart feels full — mornings, evenings, or those 2 AM overthinking moments.
Move through each qphase in order: Explore (what you feel), Unpack (why it’s there), and Unravel (how you want to move forward).
Write without censoring yourself. There are no right answers, only honest ones. Use the journal daily, weekly, or whenever you need to make sense of what’s happening inside.
3Why it works
This isn’t a feel-good notebook. It’s structured inner work.
Explore. Unpack. Unravel. is built using techniques therapists actually use in sessions — including cognitive restructuring, emotional labeling, and narrative reframing. Each prompt helps you notice patterns in your thinking, connect them to emotions, and reframe your self-talk with compassion and truth.
Research shows that guided journaling improves emotional regulation and cognitive clarity by helping the brain slow down enough to process feelings consciously. This journal brings that therapeutic rhythm to your everyday life — one page, one prompt, one realization at a time.
4Good to know
Designed by psychologists with 12+ years of clinical experience
Rooted in CBT, narrative, and mindfulness frameworks
Divided into three reflective phases: explore, unpack, unravel
Suitable for both first-time and seasoned journalers
Complements therapy, but also stands on its own
Rs. 999.00
Closer look
Product images
Creative Journal for The Ages
Illustrated Prompts to Make Journaling Exciting
Self-exploration done the fun way
50+ Unique Prompts
This Emotional Wellness Tool Helps You:
Practical, psychologist-designed ways to feel grounded and clear.
What people say
Loved by thoughtful humans
Every section feels like an honest check-in, not a performance of positivity. It makes reflection real again.
This helped me slow down enough to notice what’s actually going on. It’s not fluffy — it’s grounding.
Bought one for myself, then gifted two. Each page feels intentional, beautifully written, and rooted in care.
It’s not about feeling better — it’s about feeling clearer. That’s what makes it powerful.
Because great things rarely travel alone.
Pairs well with
Handpicked add-ons our therapists actually use.
What happens over chai?
Rs. 800.00
What happens over a meal?
Rs. 800.00
Behind the design
Why we build tools for feelings (not just vibes).
Explore. Unpack. Unravel. was the very first journal we ever made — and it began, unexpectedly, as a favour. An HR head from a company we worked with once asked, “Could you create something simple that helps my team actually use?” What started as that small request turned into a full-blown emotional tool — one we’ve since refined through three iterations, hundreds of therapy conversations, and years of learning how people actually process their thoughts on paper. With every version, the questions became wiser, and more intentional. We stopped chasing “positivity” and started chasing clarity. Because growth, we realised, doesn’t always look like a breakthrough — sometimes it looks like sitting with what’s uncomfortable and finally understanding it. This journal carries that evolution. It’s both where we began and how we’ve grown — one prompt, one reflection, one honest question at a time.
~ Priyanka Varma
Founder, The Thought Co.
Therapist-led
Radically honest